About Me

Hey! I’m Janelle King, an Organizational Psychologist, Certified Life Coach, and passionate advocate for intentional and purposeful living. My journey into personal development and purpose-driven living stems from a deep desire to create a life rooted in grace, meaning, and intention. I believe in designing a life that aligns with who we truly are, rather than striving to meet external expectations. This belief fuels everything I do, including my work as a writer, where I share insights on how to lead a fulfilling, purpose-filled life without the constant hustle.

My Story:

I didn’t always picture myself here. Years ago, I thought I had it all planned out. As a coach and business owner, I had mapped out what I believed would be a straight path to success. Then, after earning my master’s degree in industrial-organizational psychology a little over three years ago, I expected to seamlessly step into that field too, but God had different plans.

When my twins were born, everything shifted. I found myself as a stay-at-home mom to three children under two—a reality I never envisioned for myself. Suddenly, I was pursuing my passions in the margins of my day, wrestling with the idea that the work I was doing still mattered, even if it didn’t look like the vision I once held.

This shift in my life sparked a deeper journey of undoing, relearning, and becoming. Like many of you, I realized that the path to purpose is rarely a linear one. I had fallen into the trap of the "prosperity gospel" mindset, believing that if I followed God’s calling, everything would go perfectly. When it didn’t, I felt disappointment and disillusionment. I struggled to believe that God was good to me, especially when I saw others flourishing while I was barely surviving.

But over time, God began to strip away the pride and entitlement that had kept me from seeing His faithfulness in the small, quiet moments. I learned that true success isn’t something we manipulate through self-help or social media tips, but rather something that unfolds under God’s sovereignty and perfect timing. The challenge is to remain faithful in our seasons, not because of what God can give us, but because of who He is.

Through this process, I’ve come to embrace the messy and mundane moments of life, finding meaning and purpose in the unplanned and unexpected. Now, I’m passionate about helping others design a life that they—and God—can be proud of --- one that is grace-filled, striving-free, and filled with purpose, meaning, and intention.

Professional Background:

I hold a master's in industrial-organizational psychology, which equips me to understand the nuances of human behavior, workplace dynamics, and how to foster positive change in individuals and organizations. As a Certified Life Coach, I’ve had the privilege of guiding individuals through their own transformative journeys, helping them step into their power, purpose, and passions.

I’m also the founder of the Purpose and Work Institute, where we focus on professional development, leadership, and creating environments that empower individuals, teams, and organizations, to engage and excel in meaningful work. At PWI, we support individuals in finding and aligning their purpose to fulfilling work. You can learn more about our work here.

Join Me:

If my story resonates with you and you’re looking for more personal reflections, insights, and resources on intentional living, I’d love to invite you to follow my Substack newsletter, The Life Designer. There I share raw and authentic content about grace-filled living, personal growth, and purpose. Click the button below to subscribe and join me on this journey.